For years now we’ve followed the hip, sophisticated, and downright funky style of Urban Outfitters and Anthrolpologie as they’ve taunted us with comfortable tops, beautiful dresses, delightful pants, and edgy home decor.
This fabulous brand has finally decided to create a new bridal line! Up until now we’ve only had hints and flashes of the details of the dresses at the new line’s website www.BHLDN.com.
Luckily, Women’s Wear Daily caught up with the creators and got a preview of the non-traditional dresses. “Rather than traditional gowns, BHLDN is more likely to make a large, lopsided taffeta bow the focal point of a dress, give a wedding gown an unfinished hem or cover elaborate pearl-studded flowers with a sheer layer of tulle so only a hint of the decoration is visible,” says Sharon Eldelson, writer for WWD. We’re excited because it appears the design team has managed to maintain their refined, yet urban style in this line of wedding gowns. “We’ve taken DNA from Anthropologie,” Kristin Norris, BHLDN’s managing director said. “I kind of think of BHLDN as the sophisticated older sister.” This line is meant to be a nod to the avante-garde bride, with styles ranging from $1000 to $4000, they can easily fit into most budgets!